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If you want to reach more customers then get your blogger outreach programme...

This post came about following my own experience and conversations with @adders and @thepaulsutton regarding PR agencies, blogger relations and blogger outreach. We live in a world of influence....

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Influence marketing, Klout, social scoring and why they are important –...

Following on from my recent interview, Service innovation is the key to avoiding extinction – Interview with Mitch Kowalski on the future of the legal industry, today I am going to change it up a...

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Going the Extra Mile: How to Use Twitter to Boost Customer Satisfaction

#81386693 / gettyimages.com When Amazon began testing one-hour delivery times with remote-controlled drones, it was clear that customer expectations of “fast” in the 21st Century had gotten wildly out...

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